Together with
The Future. While most media brands are contracting, Complex’s new ownership team at NTWRK announced a major expansion… first things first, getting rid of the NTWRK name altogether. If Complex 2.0 is successful, it may launch an era when publishers’ best recipe for success is more is more.
Maximalist media
The new and improved Complex is off to the races.
- The brand is boosting headcount and hiring many of its early execs, including former editor-in-chief Noah Callahan-Bever and the brand’s founder, fashion legend Marc Eckō.
- It’s already made an acquisition, purchasing media firm Idea Generation to bolster its original content production.
- It’s bringing back its monthly flagship magazine, which it’ll make shoppable, of course.
- It’ll relaunch Complex News to incubate media talent and launch a paid-membership for access to exclusive content and product drops.
With Complex diversifying its revenue streams equally among commerce, content, and experiences, the publisher wants to make sure that it’s here for a long time.
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