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Wealthy Americans are now looking to build or move into homes free from the technology that makes everything customizable but overly complicated.
The Big Picture: Home automation has grown into a $100 billion industry that’s poised to explode with the inclusion of AI. But with even tech execs telling their real estate agents to ditch the technology, homes are following a similar trend to cars — there’s nothing more satisfying than just flipping a switch.
Behind the Walls: The rich and famous are putting their homes in manual.
- Renowned interior designer Jamie Bush says that instead of turning on amenities with your voice or a smartphone, “clients want an actual button that toggles so that you feel the click.”
- They want those switches so badly that Beverly Hills-based interior designer Carrie Livingston said that after one of her clients “could not find a single light switch in the entire home,” they renovated it to include switches at a cost of $100,000.
Closing Thoughts: So, what innovations are rich residents looking for? According to Compass real estate agent Matt Witek, buyers are now “seeking homes that offer self-sufficiency, resilience, and a retreat from tech-driven lifestyles.” Things like passive heating and cooling through unique architectural designs or homes that are off the grid entirely (which is giving us major The Curse vibes).
But, best of all, people just want a view of the sunset. Some things never go out of style.
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