TheFutureParty
A Community-based Media Company
OpenAI is in the early stages of developing an internet browser that would act as the go-to terminal for using ChatGPT on the web. The Big Picture: A web browser from OpenAI would be the tech company’s latest assault on rival Google, which runs the most popular browser, Chrome, and has tried to catch up in AI with […]
“Brainrot” content — videos steeped in the absurd memes that have become a favorite of Gen Alpha — are starting to be retrofitted into study materials that can hopefully keep kids’ attention. The Big Picture: Smartphones and internet culture have starved young people’s attention spans. While some fight back with proposed device bans in the classroom and other […]
Google’s DeepMind unit created an artist-mimicking AI music generator, codenamed “Orca,” that allegedly worked so well the tech giant couldn’t release it for fear of legal fallout. Why It Hits: It’s no secret that AI systems have been trained on vast amounts of copyrighted data. It’s what makes them so powerful… and a disaster when it comes to the law. […]
Last night, Sotheby’s put satirist Maurizio Cattelan’s viral art piece titled Comedian — which is simply a fresh yellow banana duct-taped to a white wall — and it sold for a whopping $6.2 million. Fresh Take: The bunches of money that Comedian sold for show that the stunt-art market is alive and well. Like Banksy triggering his painting to shred after […]
Comcast officially moved forward with its proposed plan of spinning off the majority of its cable assets into a separate company. Plugged In: Spinning off its declining cable brand frees NBCUniversal to focus on its stable or growing businesses without the extra weight on its balance sheet. Between the Spinoffs: The new cable-focused company, dubbed “SpinCo” for now, is ready […]
Gen Zers and millennials are surprisingly discovering new brands and businesses the old-fashioned way — by walking around their communities. Why It Scores: Over the past decade, digital marketing has dominated the cultural discourse and advertising budgets as the key way to find new customers. But if people are now finding them more so on foot, the […]
A new studio called Promise Advanced Imagination Inc. bills itself as the first to wholly use generative AI technology to create a slate of movies and shows. The Big Picture: Generative AI has become a flashpoint in Hollywood, mostly rejected by the professional creative community and cautiously embraced by studios. By diving headfirst into making projects with AI, Promise […]
Saturday Night Live kicked off its slate of corporate partnerships for its 50th anniversary with a surprising Allstate ad that featured the Please Don’t Destroy trio of Ben Marshall, John Higgins, and Martin Herlihy. Why It Hits: SNL’s wide-ranging sponsorships this season could pave the way for ongoing deals that give the comedy show a bump in production value while […]
TikTok is planning to bring short-form series to its app in order to capture the attention of its aging audience. The Little-Big Picture: Short-form series have spiked in popularity for ByteDance’s Chinese TikTok counterpart, Douyin. The company now wants to remake that revenue magic for the rest of the world, especially in the US. The only problem is […]
Over the past couple of years, luxury fashion and streetwear brands have turned to older, legendary celebrities to don their new seasonal lines in marketing campaigns… and it’s paying off. Why It Hits: Fashion is typically viewed as a young person’s industry — and the marketing is still directed at them — but the decision to put older faces front […]