Disney might cut ‘Ant-Man’ down to size
Ant-Man and the Wasp: Quantumania had a strong release at the box office.
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TikTok Shop grows brand participation in the US
TikTok Shop grows brand participation in the US The Future. TikTok’s onboarding more brands for their US Shop feature, which allows companies to sell products on TikTok via a full online checkout service. The platform has had mixed success with Shop globally, but if the test phase yields good results, Shop may come to […]
Super Bowl ads can show us where the economy is going
Super Bowl ads are the most expensive ad placements in the US.
The online retail problem
In the last decade, Amazon and other megaretailers have championed the affordable abundance movement: get practically anything delivered to you anywhere for cheap.
Buying used > new
Not too long ago, brands refused to engage in resale because they feared it would hurt the sale of their new products, but now they’re warming up to the idea as demand shifts.
Big brands pass price hikes off to consumers
Inflation is still high, and major brands are coping with higher production costs by pinning them on consumers through price hikes.
Hasbro jeopardizes share value by alienating customers
Hasbro, Inc. has caught flak recently for their increased efforts to monetize their popular brands.
Disney averts a leadership proxy war
The proxy battle raging between reinstated Disney CEO Bob Iger and activist investor Nelson Peltz ended yesterday after Iger announced a corporate reorganization initiative that satisfied Peltz.
Movie theaters upgrade their menus
To offset debt and low attendance, theater chains are launching creative food initiatives to generate more revenue. The days of mere popcorn and soda are gone
The younger generations aren’t wine-ing down
As vino fails to capture the millennial and Gen Z markets, winemakers speculate that vino’s “inherent elitism” is turning off young drinkers.