Streamers que up virtual product placement
Film and TV streaming services are testing virtual product placement.
Content
UTA bulks up with private equity investment to compete in bigness
UTA’s new funding infusion from private equity firm EQT Partners will give the agency the fuel to scale in an effort to compete with CAA and WME.
Private equity parks money in Hollywood despite recession ripples
In just over a year, P.E. firms have poured money into the ambitions of veteran execs to form production powerhouses that can make scripted and unscripted content for the dozens of streamers in need of new projects.
Newspapers and magazines have a paper problem
The rising cost of paper is cutting the publishing industry at the knees, forcing many newspapers and magazines to either cut back on printing or get out of the physical-edition business altogether.
Netflix strikes deal with Microsoft for its ad tier
After talking with all the big ad-tech companies in the business, Netflix has picked Microsoft to help with the sales and tech side of its upcoming ad tier.
The rise of crypto bailouts
With projects shuttering left and right as the crypto winter sets in, FTX CEO Sam Bankman-Fried is racing to put out fires the only way he can... by infusing cash and extending lifelines to floundering companies.
Spotify snaps up Heardle
Spotify is acquiring Heardle, a musical Wordle inspired spinoff.
Big Tech is all-in on ex-Tesla talent
With recession fears building, mass layoffs have hit Tesla. But according to a report from Punks & Pinstripes, those workers aren’t staying on the market for long.
RadioShack is ‘horny on main’
If you’re on Twitter 24/7 (like us), you’ve probably noticed that RadioShack has been… ahem... a bit out of pocket lately.
Slack turns formerly incarcerated people into tomorrow’s tech workers
Finding work after being released from prison can be very difficult, so Slack is working through its nonprofit, Next Chapter, to help those that have been incarcerated.