TheFutureParty
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Luxury travel company Black Tomato is launching an AI-powered itinerary planner called the “Feelings Engine,”which offers ideas based on how travelers would like to feel at the end of their vacation — excited, relaxed, and everything in between. Why It Vibes: Black Tomato and many other travel agencies have discovered that people today are more concerned with […]
A new study has found that Gen Z is no longer a fan of “buy now, pay later” platforms, as the specter of endless debt racks up in their minds. Why It Hits: BNPL platforms like Affirm, Klarna, and Afterpay have been aggressively pushing into youth-focused retailers to ease the burden of making a big purchase. While […]
Barnes & Noble is surging in popularity, sales, and store openings, thanks to going viral on TikTok. The Big Read: Millennials and Gen Zers are rediscovering tangible, IRL joys, including hitting the movie theaters, reading books, and even finding people to date offline. By acting as a third space for people to socialize (it’s all about the vibes), […]
American skies are already congested around major cities, but the introduction of drones, private rockets, and air taxis could push that to the brink without an overhaul of the entire air safety infrastructure. The Crowded Picture: Last week’s tragic collision between a passenger jet and a Black Hawk helicopter at Ronald Reagan National Airport put the entire aviation […]
As the dust settles on the fires that ravaged Los Angeles earlier this month, hundreds of architects, designers, and contractors are organizing on Slack to band together on the upcoming rebuilding efforts. The Grand Design: The total cost of the damage incurred by the fires is estimated to be around $250 billion, with about $30 billion of that insurable. […]
It turns out that Gen Z is bringing malls back to cultural dominance, re-establishing them as the hub for shopping and social gathering. Why It Sells: The internet has dominated commerce, communication, and culture over the past decade as ecommerce and social media became the rage. But Gen Z, now looking for a reprieve from online life, […]
Gen Zers are increasingly going sober or sober-curious as changing norms take the social pressure off of consuming alcohol to have fun. The Big Picture: Young people going sober are already having major ripple effects across the food and beverage industry, the sports economy, and nightlife scenes. Between the Beverages: Just how sober is Gen Z? Last Call: Why are […]
Ghost jobs — positions employers have no intention of filling — are plaguing employment platforms and making job searches even harder. Why It Hurts: Despite job openings increasing per the Department of Labor, job seekers in several white-collar industries are sharing a different story — one where job searches stretch for months, prospective employers simply stop responding, and […]
Your trips next year may revolve around turning off-the-beaten-path towns into new vacation hotspots, going abroad to find a hard-to-get product, or getting away just to see the night sky a bit clearer. Why It Flies: Despite tightening budgets and the never-ending headlines of how dicey air travel seems to be right now, domestic and international travel are […]
A new study by communications firm Confidant and marketing insights firm Vytal found that younger generations are opting to engage with and buy from brands that feel more niche and authentic. Why It Hits: Culture has fragmented into countless niche communities… meaning most brands should focus on marketing to smaller, passionate fanbases rather than trying to reach […]