TheFutureParty
A Community-based Media Company
The Future. This Presidents’ Day weekend has seen lower movie theater attendance than usual. It’s also witnessed a change in popular taste, with a musical biopic defeating a superhero flick at the box office. This upset could signal that comic book characters are on the way out, as new genres like music-based films are on […]
The Future. In the aftermath of last summer’s writers strike, a community survey from Humanitas reveals the food insecurity that writers in the film and TV industry face due to the unpredictability of work. If conditions don’t improve, more screenwriters may have to look elsewhere for livable wages. Breaking bread The nature of the industry, which […]
The Future. This year’s Super Bowl was the most-watched game ever, thanks to a years-long Chiefs winning streak and the high-profile relationship between Travis Kelce and Taylor Swift. The game has somehow found a wider audience and become a bigger go-to celebrity destination, so expect networks to start marketing the Super Bowl drama off the […]
The Future. Hollywood’s been afraid of Netflix (as they should be) ever since the platform won the streaming wars. But in terms of ad revenue and viewership, YouTube’s even more powerful, and it doesn’t use the streaming model at all. Forget wars — YouTube’s ushering in a new era of media consumption. A league of […]
The Future. In 2023, audiences rewarded popular, long-running, throwback shows (Suits, Friends, NCIS) with outsized viewership, turning older series into fresh hits. Partly a consequence of strike delays, a push for committed comfort viewing, and the “Netflix effect,” streamers could start to invest in longer-running series (but fewer overall shows) as a way to both […]
The Future. During Disney’s latest quarterly earnings call, CEO Bob Iger announced that Disney is partnering with Fortnite creator Epic Games on a new entertainment universe — a destination where users can watch, play, and shop everything Disney. Considering Iger’s special relationship with Apple and now Epic, Disney may be the force that reunites the […]
The Future. Disney, Fox Corp., and Warner Bros. Discovery are joining forces to launch a sports streaming venture that’ll be the ultimate hub for each company’s sports programming. Blending the discoverability of cable for customers with the economics of cable for the participating companies, the service could kick off a major consolidation and rebundling across […]
The Future. When it comes to apps on the Vision Pro, Disney wants its streamer to be the conversation piece right out of the gate, taking a much different approach to competitors like Netflix and YouTube. If Disney is able to conjure a new kind of magic on the headset, it may be the “killer […]
The Future. Podcasting is taking a page from film and TV streaming and shifting to a licensing model where shows can live anywhere — an acknowledgement that there’s more money to be made from advertisers than chasing more subscribers. If audiences and advertisers are willing to follow these shows wherever they go, expect some big […]
The Future. Started by Mondo vets Eric Garza, Mitch Putnam, Spencer Hickman, and Mo Shafeek, Mutant is the newest (and potentially best) name in pop-culture collectables like posters and vinyls. Thanks to younger audiences turning brands like A24 into unexpected merch powerhouses, traditional studios could look to Mutant’s expertise to capture the zeitgeist. Handcrafted pop […]