TheFutureParty
A Community-based Media Company
The Future. After dominating pop culture for over a decade by creating the ultimate franchise, Marvel has admitted that there’s such a thing as too muchworld-building. So, now, its movies and shows won’t be so interconnected. The strategy mirrors Bob Iger’s larger overhaul of Disney’s film and TV divisions… which could lead to a new […]
The Future. As streaming exits its subscriber-growth stage, the TV industry is looking to create a sustainable business… and finding that the old ways may be the answer. While ditching expensive cable subscriptions may have been the initial goal of streaming, the ultimate destination of the innovation may be just being able to watch your […]
The Future. Apple and Netflix have both started signaling that they’re going to change how writers, directors, actors, and producers get paid to make films and shows for their streamers, opting for one based on a title’s performance on the platform as opposed to just writing big checks to attract name talent. If the new […]
The Future. Netflix has opened a branded world in Roblox that acts as a hub for users to interact with its most popular IP, build a community around projects, and debut exclusive content. If the streamer starts seeing some good engagement, don’t be surprised if it rolls out a virtual red-carpet premiere for a youth-skewing show as a […]
The Future. Just this past week, multi-hyphenate talent Issa Rae helped start two new programs designed to find, finance, and support diverse creators in both Hollywood and the digital creator economy. As Hollywood struggles to train a new generation of film and TV talent behind the camera, the majority of working young creators in 10 […]
The Future. These days, stand-up comedians are laughing all the way to the bank, with the industry tripling in value over the last decade and commanding the audiences of even hit bands. Netflix is to thank for the boom, with social media and podcasts expanding the market even further… which could finally make comedy a […]
The Future. The beer empire behind Bud Light and Stella Artois has dreams of the big screen and has brought in a new partner to help double down on those dreams. Considering how many brands are now looking to film and TV as a way to eventize their marketing, AB InBev may have the money […]
The Future. After dipping its toes in stunt listings like the one-off Barbie Dreamhouse, Airbnb is making these entertainment destinations a permanent part of its business with a new offering called “Icons.” Although it isn’t a moneymaking venture (at least for now), the listings are part of CEO Brian Chesky’s plan to turn Airbnb into […]
The Future. After developing bars and lounges like Delilah and Bootsy Bellows into premium haunts on the LA nightlife scene, The h.wood Group is hoping to develop some premium entertainment with its newly created h.wood Media. Considering how brands are now investing in film and television, h.wood Media could become a go-to connector for both […]
The Future. The rights to show NBA games after the 2024-2025 season is entering the playoff season, with Disney, Warner Bros. Discovery, NBCUniversal, Amazon, and YouTube all duking it out. Ironically, these companies are set to bid on fewer games (as the league spreads them across more platforms)… but the price for the rights may […]