Bain & Co. recommends AI leave creatives alone
Hollywood gets some creator-friendly AI advice
Content
Writers craft the future of Hollywood with a new contract
WGA agrees to a tentative deal with the studios
Tubi tries AI curation
The Future. Tubi is the first streaming platform to get its own AI-powered recommendation tool, which could significantly cut down on how long it takes for users to find something to watch. If Tubi users respond positively, expect every streamer to have a similar tool before the year is through. ChatGPT presents…Tubi’s Rabbit AI wants […]
TikTok influencers wield moviegoing power
The Future. Influencing has taken over film criticism, with the “MovieTok” community turning up awareness of new releases (on pause during the actor’s strike). While youth-oriented movements usurping the old guard is a tale as old as time in film criticism, the current iteration’s focus on positivity (and sponsorship) may be more effective at simple […]
Swiftonomics comes to the NFL
The Future. At this point, anything Taylor Swift touches blows up (in a good way). Sunday’s game between the Kansas City Chiefs and the Chicago Bears — a coming-out party for Swift’s and Chiefs tight-end Travis Kelce’s relationship — was no different. While it may not be the reason for dating Kelce, their relationship has […]
Boomers keep broadcast TV alive
The Future. The median audience for programming on ABC, CBS, NBC, and Fox is now over 60 — much older than what it was just a decade ago. But with TV executives noting the lack of proper tools for universally breaking down how those same shows have a young fanbase when they move to streaming, […]
Amazon becomes Prime commercial space
Amazon Prime Video launches commercials
The IRS is coming after ticket resale profits
Ticket resellers get taxed
CBS plays middleman between advertisers and sports influencers
Paramount teams up with sports creators
Actors put themselves up for auction
The Future. The Union Solidarity Coalition’s eBay auction to support struggling Hollywood crews is going viral and raising some serious cash thanks to creative ideas and star power. It’s building to be another successful cross-union fundraiser for TUSC, which raised $315,000 in July for the same cause. With a bevy of similar events going down […]