YouTube wants to repeat TikTok’s success
YouTube is pumping money and attention into its short-form feature, Shorts, in a bid to compete with TikTok.
Content
TV ads look for an audience
As the entertainment industry undergoes a digital transformation, their advertising playbook might be in need of a refresh.
FourFront turns TikTok into TV
Social startup FourFront, which develops long-form stories via ongoing posts on TikTok, is drawing audiences into an ongoing drama.
Podcasts cue up an interactive future
Your favorite podcasts may soon debut interactive tools that let you connect with creators and advertisers to shape your listening experience.
Power of Music tunes up a meet cute
A new dating app called Power of Music matches people based on their tastes in music, leveraging either a user’s Spotify or Apple Music accounts to find compatible partners.
Telegram and Signal pick up where WhatsApp turned off
When Facebook’s apps all went down on Monday, messaging competitors such as Telegram and Signal saw a huge surge in usage.
Calm leads the charge in mental fitness
Mental health startup Calm wants to become the Nike of mental fitness.
ByteDance to take e-commerce viral
TikTok is reportedly starting a global e-commerce operation.
Patreon invests in its own original content
Patreon is diving into content creation.
TikTok loads NFTs
TikTok is rolling out its first batch of NFTs in collaboration with musicians such as Lil Nas X and influencers like Brittany Broski.