More consumers are suing brands for false advertising
Consumers have brought more false advertising lawsuits against brands lately
Content
Can social media make you pay?
The combination of Apple’s 2021 data privacy changes and the recent economic contraction has reduced digital ad spending and hurt social media platforms.
The midlife crisis looks different for millennials
As millions of millennials turn 40 this year, many will likely go through some form of a midlife crisis.
Livestream shopping: advertising’s new frontier?
Livestream shopping — where influencers advertise products in real-time on social media — has been taking off.
Starbucks takes their coffee to Twitch
Starbucks takes their coffee to Twitch The Future. In its first Twitch marketing effort, Starbucks has employed the freestyle rapper and influencer Harry Mack to recommend their coffee to his viewers via improvised rap verses. If it works, this kind of partnership could give creators a new option to avoid burnout — and give […]
Teens don’t want to drive anymore
Teens are putting off the driving test or eschewing it altogether, as they find today’s world intimidating to navigate.
The rise of restaurant subscriptions
Restaurants are jumping on a growing trend and offering monthly subscriptions to diners. The move aims to ensure steadier cash inflow and entice loyal customers with specialized deals and offerings
Original stories eclipse SEO-driven content
Because chatbots generate search results without the need to click through to an article, they could potentially absorb some of online publishers’ search-driven traffic.
Disney might cut ‘Ant-Man’ down to size
Ant-Man and the Wasp: Quantumania had a strong release at the box office.
Is Saudi Arabia the next film frontier?
Eager to rehabilitate its image and shine brightly on the world stage, Saudi Arabia is investing in Hollywood.