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Amazon and Twitch are debuting a new gaming experience in Fortnite, dubbed The Glitch, that allows brands to create customizable integrations that affect the gameplay — almost like product placement in movies that serves a story purpose. Why It Hits: In-game marketing can feel inorganic in most cases, so creating a world where brands can literally be a part of the action may […]
Universal is premiering the first episode of its four-part 'We Will Be Monsters' inside of Fortnite.
Epic Games is reportedly working on an entertainment division that would bring the Fortnite world and characters to film and TV.
Fortnite and fashion label Balenciaga are teaming up on a line of both digital and physical clothes.
Epic Games is helping indie game developers self publish on the Epic Games Store.
Video games are being used to teach kids science, math, and logic concepts.