Instagram struggles to repeat TikTok’s success
An internal Meta document titled “Creators x Reels State of the Union 2022” found that Reels is still far behind TikTok in popularity and engagement.
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Meta stocks up with virtual fashion
Meta is launching an Avatar Store, giving users the ability to outfit their digital selves with virtual fits from brands like Balenciaga and Prada.
What’s on Sheryl Sandberg’s mind?
With her exit from Meta, Sheryl Sandberg leaves an outsized (and controversial) legacy.
Meta spins Reels as the future against TikTok
To combat its sluggish stock price, Meta is betting on Reels.
Meta misses the mark
Meta faced its worst day ever yesterday.
Meta and Snap invite advertisers inside the walled garden
Meta and Snap took a third-quarter tumble because of Apple’s new privacy features, and now both platforms are segueing to an ad strategy that invites brands to do most of their business inside the platform.
Facebook updates to Meta
Facebook is no longer Facebook. It’s Meta. The rename is Mark Zuckerberg’s way of telling onlookers that Facebook is focused on becoming a metaverse company.
The CliffsNotes of The Facebook Papers
News outlets are poring over the leaked Facebook Papers, the documents provided by whistleblower Frances Haugen that were the basis for this past month’s Wall Street Journal pieces and Congressional hearing.
Facebook’s name to get a metaverse makeover
Facebook is planning to change its company name, possibly as early as next week. The move is expected to highlight the social giant’s transition from a social media company to a metaverse company.
The software that is always watching
With Apple clamping down on user privacy, brands are finding that their marketing dollars aren’t having the same impact on Google and Facebook as they did before...