Does TikTok have too many TikToks?
TikTok has signed up so many users and has become the go-to social strategy for so many labels and brands that less is seemingly breaking through to a wider culture.
Content
BeReal makes photography casual again
Photo-sharing app BeReal is becoming Gen Z’s answer to Instagram.
TikTok sugar highs the brain
Research discovered TikTok’s unique mix of snackable content and a highly-personalized recommendation algorithm is rewiring brains for instant gratification.
The White House recruits TikTokers
The White House is looking to steer the online narrative of the invasion of Ukraine.
TikTok may migrate American user data to Oracle to end battle with Washington
TikTok is closing a deal with Oracle to store all of its American user data with the company.
TikTok tracks the invasion of Ukraine
Some are calling the Russian invasion of Ukraine the “first TikTok war.”
Musicians call out marketing burnout
Musicians at all stages of their careers are experiencing burnout from self-promoting.
Meta spins Reels as the future against TikTok
To combat its sluggish stock price, Meta is betting on Reels.
TikTok Idol
Simon Fuller, the creator of American Idol, is launching a group called The Future X.
TikTok under fire for how it pays creators
TikTok is facing the heat for its creator payment model.