TheFutureParty
A Community-based Media Company
The Future. Taking a cue from the rise of FAST channels, Disney+ will soon add programmed genre and franchise-specific channels to its app, helping with both discoverability and engagement on the platform — the keys to profitability. Expect other streamers to follow suit as users complain that they spend too much time just trying to […]
The Future. Millennials — financially kneecapped from owning a home thanks to low supply, high interest rates, and soaring housing prices — are increasingly pouring their extra cash into renovations of their rental apartments. If landlords keep the renovations intact even after tenants leave, millennials could push to receive a fraction of the revenue generated […]
The Future. Spotify is working on a remix tool that would let users change the speed and pitch of any song on the platform, while opening up a new revenue stream for rights holders. By giving users a new way to engage with their music, artists might soon find versions of songs they didn’t create […]
The Future. Michael Sugar, the award-winning producer behind titles like Spotlight and The Knick, is creating an upfronts that, instead of pitching brands for advertising or product placement, is meant to help arrange financing for projects. While most brands will likely invest in individual projects, don’t be surprised if an enterprising brand uses future “upfronts” […]
The Future. Fanatics is putting on its first-ever convention, Fanatics Fest, to bring all things sports under one roof, hoping to appeal to both hardcore fans and new audiences. As the demand for sports-driven media reaches a fever pitch, expect the convention to become the go-to launching pad for the biggest sports-related shows and podcasts. […]
The Future. A new bill introduced by California Representative Adam Schiff that has the backing of every major Hollywood union hopes to raise the curtain on all the copyrighted works that generative AI systems are trained on. While the bill still has a long way to go, it may force AI companies to start purging […]
The Future. The most comprehensive, bipartisan digital privacy legislation in years was introduced yesterday, giving users immense power over their data, how it’s handled, and what recourse they have when their rights are violated. Coupled with a potential TikTok ban, a newfound focus on digital privacy and security may kneecap Big Tech’s growth worldwide. Life, […]
The Future. Elon Musk has announced that the EV maker is shelving its plans to build a more affordable $25,000 vehicle in favor of building a robotaxi. With companies like Cruise and Waymo either defunded or hitting governmental speed bumps, Musk may be betting Tesla’s future on its ability to master autonomous driving where its […]
The Future. A new crop of celebrities are entering the alcohol market with a variety of spirits, canned wines, and ready-to-drink cocktails — all with dreams of becoming the next Aviation Gin. With so many celebrity drinks to choose from, those that have staying power may be the ones that have strong demand even when […]
The Future. Today’s total solar eclipse has become a major tourist attraction across the southern US, the Midwest, and New England, creating more economic activity than the shorter and less land-covering one in 2017. With the eclipse expected to generate more revenue for city economies than the Super Bowl or a even a sold-out Taylor […]