Beyoncé turns the Renaissance Tour into a blockbuster

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The Future. On the heels of Taylor Swift bringing The Eras Tour to cinemas, Beyoncé is also turning her Renaissance Tour into a moviegoing experience. AMC Entertainment shares jumped after the superstar announced her concert film, which bodes well for theaters struggling to fill calendars after dual strikes interrupted Hollywood this year. Regardless of which movie performs better at the box office, both films could pick up the theater industry’s recovery where Barbenheimer left off.

A slow road to healing
Renaissance: A Film by Beyoncé is coming to theaters across the US, Canada, and Mexico on December 1st — AMC, Cinemark, and Regal have already begun selling tickets.

A rare pop culture moment
While Queen Bey’s movie is premiering after her tour’s finale, and TSwift is using her film to supplement her ongoing tour, both have enormous box office potential — especially for fans who couldn’t afford concert tickets.

Two music icons hitting the big screen in one season could be the double dose of star power that theater chains need to rebound after the pandemic finally.

Kait Cunniff

Kait is a Chicago-raised, LA-based writer and NYU film grad. She created an anthology TV series for Refinery29 and worked as a development executive for John Wells Productions, Jon M. Chu, and Paramount Pictures. Her favorite color is orange.


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