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The Future. The great Martin Scorsese is a TikTok influencer thanks to his daughter Francesca. It’s showing the world a different side of the legendary filmmaker and endearing him to a new generation of fans. While that hasn’t necessarily translated into box office success for his Apple-backed epic, Killers of the Flower Moon, it may entice people to check it out when it hits Apple TV+… and get them to head to the cinema for his next one.
Generational talents
During the press run for Killers of the Flower Moon, Martin Scorsese has been all over TikTok.
- But this isn’t some studio-mandated marketing ploy — it’s simply the 23-year-old Francesca (a filmmaker in her own right) giving people a glimpse into the life of her father.
- That involves everything from quizzes of Gen Z slang to mock auditions with his dog, which have racked up millions of views.
- And it just so happens to be great marketing as well, with one user commenting on a video, “Fine, I’ll watch one of his movies” (a win for cinema).
And you just know Francesca was also behind her father signing up for a Letterboxd account, which, considering the elder Scorsese’s legacy as a film preservationist, makes perfect sense. He’s already logged 69 films.
But our favorite revelation from Francesca is that Leonardo DiCaprio routinely texts the 80-year-old Scorsese, calling him the GOAT… and that the filmmaker didn’t know what that meant until very recently.
We stan.
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