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The Future. Today’s total solar eclipse has become a major tourist attraction across the southern US, the Midwest, and New England, creating more economic activity than the shorter and less land-covering one in 2017. With the eclipse expected to generate more revenue for city economies than the Super Bowl or a even a sold-out Taylor Swift show, look for states to heavily market rare natural phenomena as must-see events.
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The eclipse economy has been booming the past few days.
- As many as 4 million Americans are traveling across the country to view the event at one of the cities along the total eclipse path, including Austin, TX, Rochester, NY, and Cleveland, OH.
- Economists estimate that the tourism will generate over a billion dollars in revenue, as hotels, campgrounds, and restaurants are inundated with both eclipse chasers and the 31.6 million people who already live along the eclipse’s path.
- So, cities are getting ready, organizing eclipse-themed festivals, food specials, and viewing parties.
Texas, especially, is expecting a major windfall, with UT at San Antonio economic professor Bulent Temel claiming that it’ll be the most profitable event in the state’s history on a “minute-to-minute basis.”
Considering that most states won’t get another chance to watch a total eclipse until 2044 (Vermont won’t get one until 2106), there might be nothing as money-making or community-building as a once-in-a-generation event.
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