TheFutureParty
A Community-based Media Company
Creator-economy company Spotter is hosting the first-ever upfront-style event for YouTube creators later this month, featuring some of the internet’s biggest names. The Big Bet: YouTube has recently taken the crown for the most-watched streamer on televisions, pitting its big-screen viewership (well, at least compared to smartphones and computers) against premium subscription services. Understandably, when top creators hold their […]
Digg, one of the earliest social media platforms, is coming back from the (near) dead after original owner Kevin Rose acquired the assets and teamed up with one of his biggest former rivals — Reddit co-founder Alexis Ohanian — to reimagine the platform for the modern age. The Big Picture: Social media was initially designed to connect average people and […]
Kai Cenat said he plans on launching a “streaming university” to teach creators (with followings of all sizes) the lessons he learned in becoming one of the biggest influencers in the world. The Big Picture: There are plenty of masterclasses, camps, and even actual college courses on how to become a successful digital creator… but there’s never been an actual […]
Along with approving several AI tools for staff use, NYT has built its own chatbot and is rolling it out to reporters, editors, and other employees in hopes of optimizing its processes. Why It Hits: The storied publisher, which is one of the few major papers not to have a licensing deal with one of the major AI companies, is […]
BuzzFeed announced that it’s building its own social media platform that will leverage the company’s brands, human curation, and AI to deliver a positive online experience. The Big Picture: BuzzFeed co-founder and CEO Jonah Peretti’s ambition is to fight back against the algorithm-powered, addictive, and negative nature of the dominant social media platforms… which he says have prioritized […]
Popular TikTok creator Sabrina Brier is upending the publishing industry by releasing her first book as a celebrity-filled audiobook… except there’s no book you can physically or digitally purchase. Why It Hits: Taking a cue from the soaring popularity of podcasts, Brier’s “book” aims to cash in on the demand for more audio-first content. While it’s doubtful […]
The growing popularity of a new tool called Graze, a platform that allows people to build and soon monetize feeds on Bluesky, is showing users and investors the new possibilities of internet curation. Why It Hits: As decentralized social media platforms take off in popularity, the ability to customize the experience could mint a new kind of influencer. Behind […]
People have started noticing that digital creators — especially those on TikTok — have adopted a unique style of speaking that’s being dubbed “influencer voice.” Why It Hits: Shifting dialects have been a part of American media for over a century (mid-Atlantic accent in movies from the 1940s, anyone?), but the prevalence across social media may be […]
MrBeast is joining a consortium of investors in submitting an all-cash bid to acquire TikTok’s US operations before President Trump’s 75-day extension on the app’s ban ends. The Big Picture: The race is on to see who will land the most coveted social media platform in the world (if China really does allow a sale). Whoever can curry […]
As TikTok’s fate in the US hangs in the balance with Donald Trump back at the Resolute Desk, every American social platform is racing to remake its image in the troubled platform. The Top Notification: President Trump is already making some hard-to-keep promises on reinstating TikTok, including the US potentially taking a 50% stake in the app. […]