Twitter could get a Boring CEO
Steve Davis, CEO of The Boring Company since 2019, is rumored to be in contention to take over the top bird spot from Musk.
Content
VICE Media Group appoints co-CEOS
After Nancy Dubuc’s exit last week, VICE Media Group (VMG) promoted two longtime executives, Bruce Dixon and Hozefa Lokhandwala, to co-CEOs to lead the company through its next chapter.
More consumers are suing brands for false advertising
Consumers have brought more false advertising lawsuits against brands lately
Livestream shopping: advertising’s new frontier?
Livestream shopping — where influencers advertise products in real-time on social media — has been taking off.
Original stories eclipse SEO-driven content
Because chatbots generate search results without the need to click through to an article, they could potentially absorb some of online publishers’ search-driven traffic.
Peacock and Paramount+ hold on for dear life
Peacock and Paramount+ are downsizing and tweaking their pricing models to cut a profit.
Disney backs away from big-budget projects
After a several-year boom of seemingly endless content production, the past few months have seen a huge correction in the streaming world.
Snapchat content is getting less profitable
Numerous news publishers are reporting that their Snapchat content profitability is taking a steady nosedive.
Brands hire college kids to be their “chief TikTok officers”
Forget coffee runs — TikTok content creation could now be the foundation of a college internship.
Brands love when that hotline bling
As brands seek to engage customers on a deeper level, they’re jazzing up their ads with good old-fashioned hotlines.