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United Talent Agency (UTA) conducted a survey that confirms what Future Party readers know all too well — the creator economy is booming, and brands will miss out on billions if they don’t get in on the action.
In support of its upcoming release of The Matrix: Resurrections, Warner Bros. has partnered with Nifty’s on an NFT art project that will bring 100,000 avatars, inspired by the movie, up for sale.
Direct-to-consumer (DTC) brands are turning to “ghost retailers” to build one-off physical stores, allowing DTCs to bypass the headaches of getting into brick-and-mortar.
Meta and Snap took a third-quarter tumble because of Apple’s new privacy features, and now both platforms are segueing to an ad strategy that invites brands to do most of their business inside the platform.
A restaurant startup called Mezli is building modular restaurants that are (mostly) run by a robot staff.
Patreon is testing the waters on the idea of allowing creators to mint social token NFTs on its platform.
WarnerMedia’s Project Popcorn (its strategy of releasing its 2021 film slate simultaneously in theaters and on HBO Max) produced relatively strong subscriber growth for the new streamer but paltry box office grosses.
The use of automatic shopping software (or bots) on e-commerce sites may make already-strapped retailers even more empty-handed (thanks, supply chains).
Here are the five top characteristics of successful entrepreneurs. With these, you can better your chances of growing your business.
The five most successful influencer-created brands, such as Huda Beauty and Glossier, are heavily weighted toward makeup, fashion, and fitness.