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EON Productions, the production company that’s guided every aspect of the James Bond franchise for decades, is handing creative control over to Amazon MGM Studios… for a price. The Big Picture: Michael G. Wilson and Barbara Broccoli, the heads of EON and the children of original Bond producer Albert “Cubby” Broccoli, have ruled Bond with an iron […]
The Brutalist and Emilia Pérez are in the hot seat for using a Ukrainian AI speech-synthesis software called Respeecher to enhance the performances of its lead actors. The Big Picture: AI has become a hot-button issue in Hollywood, as creatives fear job losses, copyright infringement, and the loss of human creativity are around the corner in an industry looking to […]
A24 is remaking its popular annual membership to include tickets to every single new A24 movie on opening weekend. The Big Picture: A24’s play for consistent audiences across all of its titles seems to be the first time a studio is advertising access to its slate as a perk for loyalty — a bet that the A24 brand name is […]
The outsized popularity of Wicked has come with a wave of people whipping out their phones during the movie to get a picture or film a video… sparking a fresh debate about movie-theater etiquette. The Big Snap: By and large, moviegoing has transformed from a casual communal activity into a once-in-a-while event. In the modern era, capturing yourself experiencing the […]
NBCUniversal pulled out all the stops to market its blockbuster adaptation of the Broadway smash Wicked, partnering with over 400 brands for IP tie-ins. The Big Picture: In the words of Universal chief marketing officer Michael Moses, “The world doesn’t operate like a monoculture anymore, so you have to be everywhere.” In an entertainment ecosystem, where big-budget streaming releases […]
Moana 2, set for release over the Thanksgiving weekend, has the potential to become Disney’s highest-grossing release of all time. The Big Picture: While 2016’s Moana was a hit, it was nowhere near the runaway success of other Disney animated titles. But streaming (especially on Disney+) turned the movie into an enduring cultural juggernaut, showing the power of families watching […]
28 Years Later, the next installment in filmmaker Danny Boyle’s popular zombie franchise, is the biggest movie to date — by a long shot — to primarily be shot on an iPhone. The Big Picture: Apple has touted that its smartphone cameras are the most powerful ones the average person can buy. By getting the greenlight to […]
Risky takes on well-known IP or existing franchises have been a success story for Hollywood this year, which offers an exciting path for bold filmmakers to play in a big-budget sandbox. The Big Picture: As the American film and TV industry contracts after years of unbridled spending in streaming, studios have focused their development dollars on […]
The Future. 4DX screenings — the immersive cinema format that utilizes 20 off-screen special effects to make audiences feel like they’re in the movie — had its two best weekends ever this summer with the releases of Twisters and Deadpool & Wolverine. If audiences continue to be drawn to the format, it’s possible that some […]
The Future. Independent distributor Neon has scared up some incredible business by taking a less-is-more approach to marketing its latest hit horror film, Longlegs. With the majority of movie releases falling below expectations this year, expect more upcoming titles to try the less-is-more approach to their marketing campaigns to build intrigue instead of just awareness. […]