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Netflix is ramping up its push into live TV with a growing slate of programs that could catapult the streamer into dominating the exact model it disrupted. The Big Picture: Netflix has officially won the streaming wars. By making live TV a new cornerstone for the company, Netflix could ensure that advertising revenue is juiced from all its customers… not […]
Netflix and Amazon are offering unprecedented incentives to either win projects from top talent or keep hit filmmakers with existing projects at the streamers in the fold. The Big Picture: Hollywood has nearly reached a consensus that launching a movie on the big screen is the best way to turn them into events theatrically and on streaming. That’s […]
Netflix is in talks with BuzzFeed’s First We Feast to stream exclusive live episodes of the hit YouTube talk show Hot Ones, which would give the streamer a major asset for its live programming ambitions. Why It Hits: Netflix has been dipping its toes into live programming for the past couple of years, recently stepping up with deals […]
The Future. Audiences love true crime series and documentaries, which has led to a rush of content over the years. But as output has increased, so, too, have defamation lawsuits from the real-life people portrayed. If one of the outstanding cases does lead to a major legal loss for streaming or cable platforms, expect there […]
The Future. Apple and Netflix have both started signaling that they’re going to change how writers, directors, actors, and producers get paid to make films and shows for their streamers, opting for one based on a title’s performance on the platform as opposed to just writing big checks to attract name talent. If the new […]
The Future. Netflix has opened a branded world in Roblox that acts as a hub for users to interact with its most popular IP, build a community around projects, and debut exclusive content. If the streamer starts seeing some good engagement, don’t be surprised if it rolls out a virtual red-carpet premiere for a youth-skewing show as a […]
The Future. Netflix’s decision to stop reporting subscriber numbers on a normal basis shows that the company has reached the scale that it no longer needs to worry about competitors and that a slowdown could send its stock barreling down as it did in April 2022. With Netflix having won the streaming wars when it […]
The Future. TKO scored a big win by signing a $5 billion, ten-year deal with Netflix for its most popular WWE fight package, Raw. The announcement has already given TKO’s stock a boost, solidified Netflix’s new “drama of sports” strategy for live-sports deals, and made Dwayne Johnson the spokesperson for it all. Don’t be surprised […]
The Future. Anime and manga adaptations are skyrocketing in popularity around the world… and Netflix is ensuring that it becomes the go-to platform for glossy, big-budget adaptations (which, in previous years, didn’t work so well). With the era of the superhero seemingly on the way out, the heroics and scale of anime and manga could […]
The Future. After years of hoarding titles to build their own streaming services, every Hollywood studio is now licensing their movies and TV shows to Netflix to generate cash and reinvigorate their fandom. With these licensed titles commanding almost the same amount of engagement on Netflix as the streamer’s Originals, expect smaller studios to set […]