TheFutureParty
A Community-based Media Company
A new study has found that Gen Z doesn’t really care about the latest trend of giving every podcast a video component… preferring the “old-school” habit of just listening while doing other things. Why It Hits: YouTube, Spotify, and Apple have all been pushing video podcasts because they lead to higher ad revenue… and, well, the kids […]
The Future. Podcasting is taking a page from film and TV streaming and shifting to a licensing model where shows can live anywhere — an acknowledgement that there’s more money to be made from advertisers than chasing more subscribers. If audiences and advertisers are willing to follow these shows wherever they go, expect some big […]
The new watercooler may be your podcast library.