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Kai Cenat said he plans on launching a “streaming university” to teach creators (with followings of all sizes) the lessons he learned in becoming one of the biggest influencers in the world.
The Big Picture: There are plenty of masterclasses, camps, and even actual college courses on how to become a successful digital creator… but there’s never been an actual university takeover by one of the biggest names in the industry.
Behind the Scenes: Well, this is sure to go viral.
- Cenat said on a February 13th stream that he’s going to rent out a university for a weekend to host several influencer courses, with him acting as the principal.
- He plans to bring in several top influencers to teach courses, such as MrBeast teaching finance and Mark Rober teaching science.
- Anyone will be able to apply, but not everyone will be admitted for in-person classes (a university can’t hold millions of people, after all). Still, they can always apply for the following semester (assuming this will happen more than once).
- But it also sounds like anyone can stream the classes during the weekend… so there are some details to clear up.
The Future: Many US universities are currently under dire financial straits, so it wouldn’t be out of the question for a smaller, private university to take Cenat — who was #24 on Forbes’ list of top-earning creators last year — up on his offer for a significant cut of the tuition. And if the weekend is livestreamed on Cenat’s channel, expect it to break more than a few Twitch records.
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