The Future. NBC Sports Next, a subsidiary of NBC, is rolling out a streaming service focused on youth and amateur sports called SportsEngine Play. It’s already recruited several schools, clubs, and amateur leagues across a variety of sports. If successful, the new service could become a key tool for students to secure NIL deals and overworked parents to catch their kids’ games even when stuck at the office.
- SportsEngine Play streams on-demand and live matches of everything from high school football games to community soccer matches.
- Games can be watched via video feed from coaches or spectators or from the 90 autonomous cameras installed at 85 venues.
- It also has video editing tools so players can create highlight reels from the streams and libraries of content centered on player development and training.
- There’s even a MasterClass-type offering called The Pros, featuring instructional videos from athletes like Michael Phelps, Shaun White, and Maria Sharapova.
- SportsEngine Play has three subscription tiers and will roll out a TV app sometime next year (it’s just on mobile right now).
With the global youth sports market hitting over $37 billion (twice the size of the NFL) and over 60 million American kids in some sort of program, SportsEngine Play could slyly turn out to be the most subscribed-to streaming service in the country — besting Netflix’s almost 76 million users.