YouTube Shorts closes in on TikTok
YouTube Shorts now has the same number of users as TikTok, pitting the platforms in a battle for dominance.
YouTube Shorts now has the same number of users as TikTok, pitting the platforms in a battle for dominance.
Spotter is buying out the rights to past videos from top YouTubers.
YouTube is entering the metaverse with gaming somehow.
Youtube, TikTok, and Snapchat now have coaches to offer advice and guidance for creators.
YouTube is pumping money and attention into its short-form feature, Shorts, in a bid to compete with TikTok.
Spotter is dropping major money for the back catalogs of YouTube creators. The checks give creators fresh capital to expand their business or level up their current content.
Creators are discovering that YouTube Shorts is blowing up.
As streaming services like Spotify and Apple Music unwittingly normalize a culture of just listening to singles or the first few songs on albums, artists are trying to find a way to avoid the dreaded “skip rate.”