The Future. OpenAI’s Sora is just the first stab at AI’s revolution of or attack on Hollywood (depending on who you ask) — the exact fear that powered much of last year’s strikes. Whether or not AI fully replaces some Hollywood crew members, the cost-cuts of using AI could lead to a boom in effects-driven independent films.
Piloting the pilotConcept artists, VFX workers, and storyboard artists are under existential threat due to generative AI.
75% of entertainment leaders who responded to a survey last month said that AI “supported the elimination, reduction, or consolidation of jobs at their companies,” per THR.
That has led to a do-or-die moment for Hollywood workers — either reject AI and hope that it’ll be regulated or learn how to include AI in their workflow (even if it cuts hours and jobs).
Sora’s ability to compose and select shots may also prompt some producers to use the tech to create proof-of-concept videos for projects.
But, there’s one big wrinkle — plagiarism detector Copyleaks found that 60% of ChatGPT 3.5’s outputs contained copyrighted material. If there’s even a whiff of infringement in anything made for film or TV, studios could be opening themselves up to major lawsuits.
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