Sora generates stress in Hollywood

The Future. OpenAI’s Sora is just the first stab at AI’s revolution of or attack on Hollywood (depending on who you ask) — the exact fear that powered much of last year’s strikes. Whether or not AI fully replaces some Hollywood crew members, the cost-cuts of using AI could lead to a boom in effects-driven independent films.

Piloting the pilot
Concept artists, VFX workers, and storyboard artists are under existential threat due to generative AI.

• 75% of entertainment leaders who responded to a survey last month said that AI “supported the elimination, reduction, or consolidation of jobs at their companies,” per THR.
• That has led to a do-or-die moment for Hollywood workers — either reject AI and hope that it’ll be regulated or learn how to include AI in their workflow (even if it cuts hours and jobs).
• Sora’s ability to compose and select shots may also prompt some producers to use the tech to create proof-of-concept videos for projects.

But, there’s one big wrinkle — plagiarism detector Copyleaks found that 60% of ChatGPT 3.5’s outputs contained copyrighted material. If there’s even a whiff of infringement in anything made for film or TV, studios could be opening themselves up to major lawsuits.