TheFutureParty
A Community-based Media Company
The Future. After taking the podcast industry by storm, Spotify is pushing in the chips on its nascent audiobooks business, including a free set amount of listening time to current premium subscriptions. While the novel approach to giving users access to audiobooks may send users rushing to the proverbial digital bookshelves (and send Spotify’s stock […]
The Future. Paramount pulled out the think-outside-the-box playbook for marketing its remake of Mean Girls, putting the movie up on TikTok in celebration of Mean Girls Day (a national holiday as far as TFP is concerned). With the remake slated for release on January 12th, Paramount may be testing whether re-introducing audiences to older IP […]
The Future. On the heels of Taylor Swift bringing The Eras Tour to cinemas, Beyoncé is also turning her Renaissance Tour into a moviegoing experience. AMC Entertainment shares jumped after the superstar announced her concert film, which bodes well for theaters struggling to fill calendars after dual strikes interrupted Hollywood this year. Regardless of which […]
The Future. Yesterday, SAG-AFTRA finally resumed negotiations with the AMPTP, breaking a months-long silence. Given the WGA’s recent agreement, there’s hope for a deal… but if the AMPTP doesn’t budge on some of SAG’s key requests, the silver screen may be dark for a long time. In the spotlightDuring the meeting, some of Hollywood’s biggest […]
Streaming bundles complicate writer residuals
Hollywood gets some creator-friendly AI advice
WGA agrees to a tentative deal with the studios
The Future. Tubi is the first streaming platform to get its own AI-powered recommendation tool, which could significantly cut down on how long it takes for users to find something to watch. If Tubi users respond positively, expect every streamer to have a similar tool before the year is through. ChatGPT presents…Tubi’s Rabbit AI wants […]
The Future. Influencing has taken over film criticism, with the “MovieTok” community turning up awareness of new releases (on pause during the actor’s strike). While youth-oriented movements usurping the old guard is a tale as old as time in film criticism, the current iteration’s focus on positivity (and sponsorship) may be more effective at simple […]
The Future. At this point, anything Taylor Swift touches blows up (in a good way). Sunday’s game between the Kansas City Chiefs and the Chicago Bears — a coming-out party for Swift’s and Chiefs tight-end Travis Kelce’s relationship — was no different. While it may not be the reason for dating Kelce, their relationship has […]