TheFutureParty
A Community-based Media Company
The Future. Apple is rerouting its car plans to something that feels, well, attainable. It shows how difficult and expensive it is to launch a new consumer vehicle, especially with the expectations that come from being an Apple product. If Apple wants to find success faster, it may need to take a page out of […]
The Future. Apple and Paramount are discussing bundling their respective streaming services at a discounted price. If the team-up reduces subscriber cancellations, boosts revenue (important to Paramount), and increases content visibility (important to Apple), it’ll be a win for everyone. More intriguingly, with Paramount reportedly on the sales block, the close collaboration between the companies […]
The Future. Company insiders say Apple is working on using the mixed-reality device’s cameras and sensors to diagnose mental health conditions like depression, anxiety, and PTSD. That’s a major leap in functionality that still needs to undergo significant clinical testing, governmental approval, and privacy assurances before it can be used that way. But with mental […]
The Future. Apple’s big bet on theatrical movies starts in a couple of weeks with the debut of Martin Scorsese’s all-star Killers of the Flower Moon. It’s part of Apple’s strategy to spend $1 billion annually on theatrical movies, with Ridley Scott’s Napoleon dropping next month and Matthew Vaughn’s Argylle in Feburary. Coupled with Amazon’s […]
Apple TV+ quietly dominates in quality
Apple finally unveiled its long-awaited Vision Pro mixed reality headset.
Snapchat is where the real communication is happening.
Apple’s “Reality Pro” may set a new vision for the AR/VR industry.
The Ninth Circuit Court of Appeals has ruled that Apple’s App Store can stay closed
Apple wants to become a much bigger player in the theatrical business, putting a billion aside to make movies that will play exclusively in theaters before heading to Apple TV+.