TheFutureParty
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Concertgoers are, by and large, choosing to either splurge on major, superstar events or check out small, local acts on a dime… leaving the middle-class acts with inflated ticket prices struggling to fill venues. Why It Hurts: The downturn in attendance for mid-tier artists is causing tour cancellations and decreasing earnings for once-stable acts. Meanwhile, the biggest […]
The Future. Adele didn’t want to tour, so Germany is erecting a massive temporary arena for her to perform a ten-day concert series that’s already gearing up to be a huge hit. Its success could inspire other major artists to make personalized venues a part of their tour to provide something totally unique for fans […]
The Future. Despite Live Nation reporting record revenues and ticket sales this year, some tours that you would expect to be hits have turned out to be flops… leading some tours to cancel before they even begin. With so much competition for fans’ attention, some big acts may choose to play in venues much smaller […]
The Future. Led by Meta Quest, Wave, AmazeVR, and Fortnite, the VR concert industry already has roped in top artists like John Legend, The Weeknd, and Blackpink and doesn’t show any signs of slowing. Expect Apple to try to boost Vision Pro sales by announcing exclusive performances on Apple TV that can only be fully […]
The Future. After recording its most successful year ever, Live Nation thinks that superfans who are willing to spare no expense to see the concert of their dreams is its next growth engine. Ironically, that could influence Live Nation to push bigger acts onto smaller stages for premium shows. The audience may be smaller, but […]
The Future. At NYC’s Madison Square Garden, legendary rock band KISS debuted a surprise at the conclusion of their final performance: a digital version of their band that’ll continue playing concerts until the end of time. With other bands already touring as avatars, and more digitizing themselves for the AI age, a band’s brand as […]
The Future. Global Citizen and pgLang, the creative firm founded by Kendrick Lamar and Dave Free, are joining forces to make Africa the next music-touring hotspot, starting with a Lamar-fronted festival in Rwanda next month. Considering Africa’s growing entertainment industry and the rising popularity of Afrobeats, live music could break even more records in the […]
Tay Tay does it again
The Eras Tour may be the perfect demonstration of inelasticity.
Looks like something is actually coming out of those high-profile Ticketmaster hearings.