U2 turned The Sphere into a hit

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The Future. U2’s residency centered around their album Achtung Baby hasn’t just become the talk of Las Vegas — it’s become a genuine success story for The Sphere at the Venetian venue. Considering the Sphere’s visual scope and Vegas’ long history with artist residencies, the one-of-a-kind venue may end up becoming the defining final act for aging rock stars tired of touring but still looking to put on a great show.

Top of the charts, visible from space
Over 40 dates, U2 may have cemented The Sphere’s success as a home for high-production value residencies.

  • During their first 17 shows, U2 sold over 281,000 tickets at the 18,000-seat venue, grossing over $109.8 million.
  • This vaulted the band to No. 12 on Bloomberg’s Pop Star Power Rankings, No. 4 on live gross ticket sales over the past 3 months, and No. 2 on ticket sales over the past 30 days.

That’s a great result for the Irish rock band… but the ultimate test of The Sphere’s longevity in capturing music lovers’ attention will be the numbers from upcoming residencies from Phish and Dead & Company (two bands famous for their devoted fanbases).

Still, The Sphere has other revenue streams to help. Most of its money doesn’t come from music. Half of its revenue came from screenings of Darren Aronofsky’s immersive film, Postcard from Earth, while another chunk came from advertising on the venue’s outer “exosphere.”

David Vendrell

Born and raised a stone’s-throw away from the Everglades, David left the Florida swamp for the California desert. Over-caffeinated, he stares at his computer too long either writing the TFP newsletter or screenplays. He is repped by Anonymous Content.


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